UFC‘s July 11 main card telecast featuring the 69-second fight between Conor McGregor and Max Holloway averaged 6.5 million viewers across the U.S. and Latin America on Paramount+. The two-and-a-half-hour broadcast peaked with 8 million concurrent streams, which, according to Paramount+, is more than any other exclusive live event for the streamer. (It falls only behind “Super Bowl LVIII,” which also aired on CBS.) Held in Las Vegas, the five-bout main card climaxed with the premature faceoff between McGregor and Holloway, who last fought each other in 2013.
The event also reached 15.9 million total viewers, which refers to the number of unique people who tuned in for at least a minute at any point in the broadcast. These ratings are in line with the White House’s “UFC Freedom 250” broadcast in June, which averaged 8.2 million viewers across the U.S. and Latin America and reached 17 million total viewers.