‘Spider-Man: Brand New Day’ Makes History as First Movie Trailer to Cross 1 Billion Views (EXCLUSIVE)
“Spider-Man: Brand New Day” keeps making history.
Sony released the trailer for Tom Holland‘s new Spidey adventure on May 17, and in four days it hit 1 billion views — the first film trailer ever to surpass the mega milestone. It now has 1.1 billion views, per WaveMetrix, further cementing its status as the biggest movie trailer in history.
Within 24 hours of release, the “Spider-Man: Brand New Day” trailer raked in 718.6 million views, making it the biggest trailer launch ever — for any movie or video game. After just eight hours, it had 373 million views worldwide, which was already enough to make movie history. The previous record holder, “Deadpool and Wolverine,” had 365 million views in 24 hours after launching at the 2024 Super Bowl.
“Spider-Man: Brand New Day” even broke the 24-hour record for the biggest trailer debut of all time, which was held by last year’s “Grand Theft Auto VI” video game trailer with 475 million views.
Before “Deadpool and Wolverine” held the movie trailer record, Sony’s last web-slinging movie, “Spider-Man: No Way Home,” made history with 355.5 million views in 24 hours and went on to gross $1.9 billion at the global box office.
In “Brand New Day,” Holland suits up as Spider-Man for the first time since “No Way Home,” which made the world forget that Peter Parker is Spider-Man. The movie hits theaters on July 31 and also stars Zendaya, Sadie Sink, Jacob Batalon, Jon Bernthal, Tramell Tillman, Michael Mando and Mark Ruffalo. It’s directed by Destin Daniel Cretton and written by Chris McKenna and Erik Sommers. Producers include Kevin Feige, Amy Pascal, Avi Arad and Rachel O’Connor, plus executive producers Louis D’Esposito and David Cain.
Sony released the trailer for Tom Holland‘s new Spidey adventure on May 17, and in four days it hit 1 billion views — the first film trailer ever to surpass the mega milestone. It now has 1.1 billion views, per WaveMetrix, further cementing its status as the biggest movie trailer in history.
Within 24 hours of release, the “Spider-Man: Brand New Day” trailer raked in 718.6 million views, making it the biggest trailer launch ever — for any movie or video game. After just eight hours, it had 373 million views worldwide, which was already enough to make movie history. The previous record holder, “Deadpool and Wolverine,” had 365 million views in 24 hours after launching at the 2024 Super Bowl.
“Spider-Man: Brand New Day” even broke the 24-hour record for the biggest trailer debut of all time, which was held by last year’s “Grand Theft Auto VI” video game trailer with 475 million views.
Before “Deadpool and Wolverine” held the movie trailer record, Sony’s last web-slinging movie, “Spider-Man: No Way Home,” made history with 355.5 million views in 24 hours and went on to gross $1.9 billion at the global box office.
In “Brand New Day,” Holland suits up as Spider-Man for the first time since “No Way Home,” which made the world forget that Peter Parker is Spider-Man. The movie hits theaters on July 31 and also stars Zendaya, Sadie Sink, Jacob Batalon, Jon Bernthal, Tramell Tillman, Michael Mando and Mark Ruffalo. It’s directed by Destin Daniel Cretton and written by Chris McKenna and Erik Sommers. Producers include Kevin Feige, Amy Pascal, Avi Arad and Rachel O’Connor, plus executive producers Louis D’Esposito and David Cain.